Juan Tornoe

“If I were an aging white person”

Note from Juan: Usually I am not this insistent, but today I am compelled to urge you to read my friend Dave's article. It is a must read for anyone living in the United States today, especially for those with "issues" regarding the nation's increasing diversity.

March 3, 2009
By Dave Schechter
CNN Senior National Editor

“If I were an aging white person,” Ron Crouch begins provocatively, “I’d want to find some young black and Hispanic families and ask them how they’re doing because those young Hispanics and blacks will be taking my butt down the road” as they become the taxpayers and leaders of an increasingly multi-cultural America.

Continue reading Dave's post on CNN's AC360 Blog.

Knowing what you are good at and getting help from the experts on what you are not

A couple weeks ago I was all hyped up by the launching of my new project, the Hispanics in Austin Blog. I went ahead, maybe a bit prematurely now that I think of it, and shared it with the world. Here is a screen shot of it the day it went live:

Some of my good friends, those who don't think twice about being very - and I mean very - honest with me, congratulated me on the initiative, but flat out told me it's look and feel sucked. Ouch! They were talking about my baby... Still, they were right.

So I pleaded for help from my creative secret weapon, a person who shall remain unnamed for now, let's call him "Cabazorro". Just a couple hours after that El Cabazorro came back with the blog's new look:

I'm doing cartwheels (mentally at least) after admiring the 1000% improvement, when I hear from Cabazorro again telling me he's not fully satisfied with the banner's resolutions and that he'll be sending me a new one a bit later.

So, the lesson for us all, as mentioned on this post's title, get help from the professionals when you really want to get things right. I did... Do you?

Who's developing your Latino strategy? Let's talk about it.